Date: 2009-11-11 10:00 am (UTC)
It's not exactly a parallel because there's a convergence. The whole thing's Guy Ritchie's fault. Pikey only came into mainstream use with the release of Snatch, where it's tossed around every couple of minutes. Similarly, the whole chav label arrived in the public consciousness after Ritchie and Madonna started wearing Burberry jackets and as a direct result the Sun started their bizarre 'The Sun: Proud to be Chav' campaign (they had a little banner and everything, it was tragic). Back in the carefree days of 2004, being a chav had nothing to do with the 'proles', it was more about middle-class wankers making a sad attempt at working-class solidarity through buying stupidly expensive shit clothes and pretending to be cockney. David Tennant's Doctor is actually a chav in a way that Rose can never be, because he's a Lord pretending to be a geezer. And he wears Converse trainers.
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